RESEARCH…
To UNDERSTAND better
But also to ACT more efficiently

The Fleet Europe Barometer is the result of an extensive market research in 9 European countries. The study focuses on fleet managers’ attitudes and opinions with respect to the evolution of the fleet management market. Based on more than 2,500 interviews, the study provides an in-depth analysis on the company car strategies in Europe and at International level.

• Trends in company car management?
• Who are the real decision makers?
• Key communication elements for prospects?
• Differences between countries?
• Differentiation strategies for market players?
• Potential negotiation efficiency gains?
• The importance of green or mobility plans?
• The images or perceptions of makes or leasing companies?
• The expected evolutions in volumes and budgets?

The answers to these types of questions and many more can be found in the Fleet Europe Barometer 2008.

National Fleet Barometer Reports:  
This study will highlight per individual country all the elements of the Fleet Europe Barometer as presented above in a very detailed and segmented way.
Countries: Belgium, France, United Kingdom, Germany, Spain, Poland, Czech Republic 
> more information: http://www.fleeteurope.com/barometer